Business: Transportation & Logistics
Goal: Sales approach and skills inconsistent throughout organization leading to a varying customer experience and missed sales opportunities. Lack of coordination across sales force.
Solution: Designed and implemented a new go to market approach, including role adjustments, revised sales rules and customized sales training programs.
Outcome: Record sales in the first year following full implementation.
Business: Fresh Food & Drug Store
Goal: National drug store chain was going to begin selling Fresh Food (produce) in inner-city "Food Desert" locations and needed to prepare store employees.
Solution: Enabled national implementation of fresh food categories by designing on-the-job learning materials such as Standard Operating Procedures (SOPs), picture based scan tags for the check-out associates, and “did you know” calendars for the break rooms.
Outcome: Improved front-line profitability which lead to deployment in 5000+ stores.
Business: Transportation & Logistics
Goal: The outside sales team was spending time growing existing customers, and finding a lot of opportunities. They needed to tap the potential of current customers and let the sales team focus on new.
Solution: Refine and focus the inside sales team, equipping them with the skills to grow customer relationships and removing barriers.
Outcome: Growth with current customers and a sales team re-focused on new business.
Business: Produce
Goal: In growth mode, their leadership team had expanded dramatically and weren't all moving in the same direction.
Solution: Guided the leadership team through creating a long-term strategy they all were excited to pursue, and able to execute. Established accountability and communication rigors to keep everyone aligned.
Outcome: A sound strategy that is helping them win!
Business: Consumer Packaged Goods
Goal: Two business units in growth mode merged, with two distinct sales teams. They wanted uplift across the combined business for sustainable growth for the organization, and individuals.
Solution: Assessed and identified foundational sales skills and processes for both business units. Created a curriculum and established business cadences to drive consistent results.
Outcome: Opened new career paths, enabled business forecasting and monitoring and empowered customer-driven innovation.
Business: Foodservice Sales
Goal: Missing volume targets on a specific set of products. Needed new hires to quickly learn products, customer benefits, and develop the confidence to speak and demonstrate product to the decision maker.
Solution: Designed a half day, blended learning module allowing participants time to use the products, cook with the ingredients, engage in dialogue with experts and learn from their peers.
Outcome: Immediate improvement in volume for targeted products.
Everyone's goals and needs are different, we'd love to hear yours. Schedule a free initial consultation with us now!